Mission

PNB Japan is a leading, dynamic Filipino bank in Japan committed to delivering a whole range of quality products and services that will create value and enrich the lives of customers, employees, shareholders and the communities it serves.

Vision 2010 and Beyond

To be the most admired Filipino bank in Japan in terms of:

• Financial performance – rank #1 in its businesses in terms of return on equity and remittance market share
• Innovativeness – in products, services, distribution and the use of cutting-edge technology
• Customer perception
  • The preferred financial services provider
  • The customer-centered organization with a passion for service excellence
• Social responsibility – the employer of choice, a good corporate citizen and partner in nation-building both Japan and Philippines
• Long-term vision – developing competitive advantage on a sustained basis by anticipating changes in customer’s preferences and in the manner of doing business